← All episodes
Metamuse Episode 66 — October 13, 2022

Business of apps with Markus Müller-Simhofer

Selling software via the App Store has unique benefits and challenges compared to selling on the web. Markus joins Mark and Adam to talk through the 13-year history of MindNode on Mac, phone, and iPad sold via freemium, paid upgrades, and finally subscriptions. They discuss early inspiring Mac apps like NetNewsWire; the distribution benefits of the App Store; and the emotional journey of transitioning from indie hacker to team leader. Plus: the surprising connection between comic books, infinite canvases, and mind mapping.

Episode notes

Discuss this episode in the Muse community

Metamuse is a podcast about tools for thought, product design & how to have good ideas.

Hosted by Mark McGranaghan and Adam Wiggins
Apple Podcasts Overcast Pocket Casts Spotify