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Metamuse Episode 65 — September 29, 2022

Trademarks with Josh Gerben

As a product creator, how do you prevent confusion with other similarly-named products in the market? Josh is an intellectual property attorney specializing in trademark law. He joins Mark and Adam to discuss why trademarks exist to protect consumers, not businesses; the legal differences between ™️, ®, wordmark, and logomark; patent trolling and trademark bullying; and the APIs used to monitor trademark databases. Plus: the trademarks of Apple, Monster Energy, and LeBron James.

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Metamuse is a podcast about tools for thought, product design & how to have good ideas.

Hosted by Mark McGranaghan and Adam Wiggins
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